
This is the latest Adidas advertisment is currently spreading. Impossible is nothing. Adidas has some TV ads that include famous sportmen like David Beckham, telling, how they had a real hard time in trying to accomplish their goals. One of my favorites is Kaká's. He hurt his 6th vertabrate, and was afraid of not being able to play football again, and he did a list of goals he wanted to achieve before he could think of giving up, some of them were, to play for Sao Paulo, play in a Europe team, participate in the EUFA, and the last one was to win the Champions League. By now, he has already achieved all of his goals, and still stands high as a great football player.
Although the ad is to motivate sport players, it can also be a motivator for common people, taking every problem they face as an obstacle that can be left behind if you jump with enough strenght. There is nothing a human being cannot do, year by year we are accomplishing things that a decade ago we couldn't imagine. For us, impossible is nothing!
- Pako
Impossible is a word. Good job.
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